Should your company use it?
The mailman walks up to the house, sees a “No Junk mail” sign on the mailbox, drops off a handful of letters and bank statements, then walks away. The end result? Your direct marketing dollars go nowhere. Even worse, you’re hurting the environment. For each piece of direct marketing you create, paper must be used, the advertising must be transported, and workers paid at each step of the way.
- Category Blog Current News Media Techtelligence
- Written by Rebecca Felker